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The problem with mainstream!
Sure you got a big idea in your head and sure it´s going to be the next BIG THING. But unluckily sure thing is – it´s not! So before you put on the lighters and celebrate your million dollar idea,...
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You cannot be cool AND cheap!

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This should be obvious, but I see TV commercials all the time of cheap crap that wants to be cool? Sorry, but that is just not possible! Let´s take a look at Apple and their “i”Stuff, for example. This stuff...
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Pricing strategies that work against your competition!

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When you need to have the cheapest price to sell your products or service in your market niche, then you have lost already! The pressure of remaining the cheapest will only ruin your margin and you will not be able...
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Never play against an industry of copycats!

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A few years ago I was able to establish a trading contract with the biggest Nike-Destocker in the UK. They had about 5 million pieces of clothing, shoes and accessories of original branded goods with legit paperwork at sale on...
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How I killed my Online Business in just one second and how I fixed it!

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You need to have your contacts, emails, files and documents neatly organised to be able to work efficiently, but I have to admit: I am terrible at it and my file structure is a total mess. As a consequence my...
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If you did not fail for some time, you are a Loser!

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O.K. I know this is going to be controversial, but the title of this post cannot be more true and I gladly repeat myself again and again: If you did not fail for some time, you are a...
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Compare your products to cars, it really works!

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This post originally appeared as part of the blog at www.urbangorilla.net. About the author: Incognito high level executive, serial entrepreneur and creative genius, leaking million dollar ideas and dark industry secrets. When you are selling a product in a...
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Why you should start yourself a scandal, you really should!
This post originally appeared as part of the blog at www.urbangorilla.net. About the author: Incognito high level executive, serial entrepreneur and creative genius, leaking million dollar ideas and dark industry secrets. Let´s face it: no matter what you do, you...
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Business Dream Team Showoff

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This post originally appeared as part of the blog at www.urbangorilla.net. About the author: Incognito high level executive, serial entrepreneur and creative genius, leaking million dollar ideas and dark industry secrets. If you could cooperate with a...
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Whitepaper: Ad Networks vs. Ad Exchanges by OpenX

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We just closed down our own Banner Manager tools and stopped selling our ad inventory ourselves, due to lack of traffic on our brand new site, as was to be expected, being still in Beta - we finally made the...
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The problem with mainstream!

Sure you got a big idea in your head and sure it´s going to be the next BIG THING. But unluckily sure thing is – it´s not! So before you put on the lighters and celebrate your million dollar idea, let´s take a look at the facts: People ignore new things becaus...

Read more 
News image

You cannot be cool AND cheap!

This should be obvious, but I see TV commercials all the time of cheap crap that wants to be cool? Sorry, but that is just not possible! Let´s take a look at Apple and their “i”Stuff, for example. This stuff is not only supposed to be cool, it is cool! Actuall...

Read more 
News image

Pricing strategies that work against your competit

When you need to have the cheapest price to sell your products or service in your market niche, then you have lost already! The pressure of remaining the cheapest will only ruin your margin and you will not be able to stay profitable for long, if you were at a...

Read more 

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